Jeff Griffith

Creative Director New York City / Minneapolis

Creative Director/Art Director/Copywriter/Designer/Content Creator and video Producer/Director.

Freelance Creative Director, Art Director, Copywriter, Designer, Producer, Director, Content Developer, Typography Freak, Coca Cola drinker...

Have worked staff or freelance at advertising agencies, design firms and publishing companies all over the country from New York City to Hawaii to Atlanta to Chicago to Winston-Salem, NC to San Francisco to West Chester, PA.

Instrumental in winning hundreds of millions of dollars in new business at the agencies and companies I’ve worked for.
(Including global, domestic, b-to-b, pharma and all different-sized businesses)

Designed/wrote a campaign which received over $15 million in free publicity including 5.5 minutes on the Today Show with the help of the late comedian Chris Farley. (Yes, 5.5 minutes) No, it was not a PR placement. (See in the OUTDOOR section)

Designed/wrote a print ad which received over $5 million in publicity including discussion on The View and CNN and celebrity blogs all over the world. (See in the PRINT section)

Designed/wrote a banner campaign which was so successful that YouTube offered to run it for free so they could do more analytics on its effectiveness.
(See in the WORK section)

Co-published/designed a national magazine called ATOMIC that had 30,000 circulation and survived for 4.5 years while working full-time in advertising.
(See in the WORK section)

Co-founded an advertising agency in NYC called Jugular from 2006-2009.

Produced/Co-Directed/Wrote/Designed an entire multimedia campaign to help Save the Gettysburg battlefield from a proposed casino 1/2 mile from the Military Park by a local millionaire and $5.2 Billion gaming company. On top of that, I personally lined-up all the celebrities and production people to VOLUNTEER their time to create 7 long-form videos, radio commercials and TV commercials. Worked with five-time Academy-Award winner (51-time nominee) John Williams to provide the musical score on all pieces.
Thankfully, the Gettysburg casino proposal was defeated. (See in the WORK section)

One of the videos was selected as part of a nationally-recognized history education plan and is catalogued in the permanent collection of the Library of Congress and the Historical Society of Pennsylvania.

Since 2011, I have worked closely with the American Battlefield Trust in Washington, DC in helping them preserve America's battlefields for future generations.

Have been designing their quarterly membership magazine, Hallowed Ground, since 2012 and have received numerous awards and on-site mentions from the Society of Publication Designers. Recently worked with the Congressional Medal of Honor Society and the Trust to create a magazine/video/web campaign called BROTHERS IN VALOR – bringing living heroes to Civil War battlefields to tell the stories of their forebears. (See in the WORK section)

For six years, I was Creative Director of Advertising & Integrated Marketing at Men's Health magazine creating video, print and digital content for the brand and its Fortune 100 advertisers.

I continue to create breakthrough, thought-provoking and oftentimes fun, poignant and entertaining and effective content and design for my freelance clients. Work remotely out of NYC and Minneapolis.

RANDOM:

• 2013 Distinguished Alumni Award Winner - University of Wisconsin Oshkosh

• Created a Journalism scholarship at my alma mater when I was 25, which still continues today.

• Helped instruct acrobatic aerials for swing dancers for eight years.

• Have been able to recite all the US Presidents in order since I was five. DORK!

• Auditioned for the original Star Search TV show four times while in college as a stand-up comedian.